BetterTracker Logo - for Dark BG
THE NEXT-GEN SALES AND LEAD GENERATION WORKSHOP

THE NEXT-GEN MSP REVENUE WORKSHOP

One Goal:
Help you See More. Sell More. Win More.

 

Find revenue opportunities hiding inside your customers and prospects, and learn how to turn them into stronger sales conversations and new revenue.

 

Irvine, CA
October 8th, 2026 | 10:00 AM to 3:00 PM PT
(Lunch included)

 

UC Irvine Division of Continuing Education.        

(Room: Yosemite AB)

510 E. Peltason Drive, #2070–2080

Irvine, CA 92697

Parking Lot 17A is the closest

POWERED BY BETTERTRACKER

Reserve Your Seat

This workshop is limited to 50 attendees.

By registering you agree to the Privacy Policy and event terms.

WHAT YOU’LL LEARN

01 Uncover hidden revenue opportunities inside your customers and prospects.

02 Build a stronger sales engine that drives growth and enterprise value.

03 Turn emerging security and AI risks into profitable customer conversations.

04 Create more qualified pipeline without simply adding more sales payroll.
AGENDA

You will also learn directly from leading technologies across the MSP ecosystem, each providing actionable sales strategies, category expertise, and proven plays you can take back to your business and put to work immediately.

Each partner will bring real-world insight into what is working in the market, what customers are buying, where MSPs are missing opportunities, and how to position, package, and sell more effectively.

 

  • check_circle10:00 – 10:30 AM | Registration, Networking & Coffee
  • check_circle10:30 – 10:35 AM | Opening Remarks
  • check_circle10:35 – 11:20 AM | Stack Intelligence Workshop: Uncovering Technology Sprawl, Waste, and Optimization Opportunities
  • check_circle11:20 – 11:50 AM | Build the Engine, Bank the Value: Scaling Sales to Build Enterprise Value
  • check_circle11:50 AM – 12:05 PM | Networking Break
  • check_circle12:05 – 12:35 PM | Lunch & Networking
  • check_circle12:35 – 12:45 PM | We’ve Got This Covered: Lower Your Operating Cost and Close the Coverage Gap
  • check_circle12:45 – 1:00 PM | Land and Expand: Platform Play Consolidates Solutions and Provides Upsell Opportunities for MSPs
  • check_circle1:00 – 1:15 PM | How MSPs Can Fuel Their Growth
  • check_circle1:15 – 1:30 PM | Selling the Human Layer of Cybersecurity
  • check_circle1:30 – 1:50 PM | Networking Break – Dessert
  • check_circle1:50 – 2:50 PM | Revenue Workshop: Turn Customer Intelligence Into New Revenue
  • check_circle2:50 – 3:00 PM | Closing Remarks

BetterTracker and Betty AI provide the visibility and intelligence. Our partners bring the category expertise, sales strategies, market insight, and real-world plays you can take back to your business.

This is not a day of product pitches

It is a day focused on one outcome: helping your MSP find more opportunities, have better sales conversations, and create more revenue.


And you will leave with sales playbooks to help your team start doing it immediately.
In partnership with

Reserve your Spot

 

 

Irvine, CA

UC Irvine Division of Continuing Education (Room: Yosemite AB)

 

510 E. Peltason Drive, #2070–2080, Irvine, CA 92697
Parking Lot 17A is the closest

October 8, 2026

10:00 AM – 3:00 PM PT · Lunch included

Register Now